Live poultry production in the U.S. is on the cusp of revolutionary changes, and Auburn University’s National Poultry Technology Center (NPTC) is helping to ensure that producers are not left behind, according to a news release from the university.
“Efficiency is the key to everything we do,” said NPTC associate director Gene Simpson, an extension specialist and professor of agricultural economics and rural sociology in the Auburn College of Agriculture. “We have marvelous genetics for birds, and our job in live production is to extract as much of that genetic potential as possible for the least cost.” Read more