2025 is shaping out to be a year of robust growth for the global poultry industry, according to RaboResearch’s latest animal protein report. Affordability, sustainability trends and strong demand in emerging markets drive this positive momentum. Keeping up the impressive pace from 2024, the global poultry market is expected to grow by 2.5% to 3% in the new year.
As economic pressure adds to high prices for other animal proteins, poultry continues to benefit as a lower-priced protein option. “Chicken will remain well-positioned in times of expensive competing proteins and lower costs,” said Nan-Dirk Mulder, senior analyst of animal protein at RaboResearch. Read more