NCC Statement on USDA ‘Product of USA’ Proposed Rule

The U.S. Department of Agriculture (USDA) today released a proposed rule with new regulatory requirements on the “Product of USA” label claim. The proposed rule allows the voluntary “Product of USA” or “Made in the USA” label claim to be used on meat, poultry and egg products only when they are derived from animals born, raised, slaughtered and processed in the United States.“USDA AMS regulations already require that chicken sold at retail clearly and accurately identify the product’s country of origin,” said NCC President Mike Brown in response to the announcement. “Consumers seeking USA chicken can already find the ‘Hatched, Raised & Harvested in the U.S.’ label on American chicken. More than 99% of the chicken we consume is of domestic origin and can easily be identified.” Read more