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December 16, 2020

Survey: Automated data collection growing in the poultry industry

Automated data collection is taking hold in the poultry industry, according to the results of a new survey of poultry producers.

In the fourth quarter of 2020, a majority of respondents to the WATT/Rennier Poultry Confidence Index said they are automating their collection of data from their poultry operations.

As part of the quarterly survey, WATT Global Media asked additional questions about the state of the poultry industry as well as emerging trends, technologies and challenges. This blog post reflects the results of the supplemental questions included in the fourth quarter survey conducted in November 2020. The next installment of Dr. Greg Rennier’s column reflecting the results of the survey will be published in the January 2021 issue of WATT PoultryUSA. Read more