Despite the popularity of plant-based products, 2018 was a banner year for meat consumption in the U.S., with consumers eating an average 222.4 lbs. of red meat and poultry per person that year compared to 216.9 lbs. in 2017, according to USDA. Preliminary 2019 data is showing another healthy increase. A relatively strong economy and consumers’ penchant for protein and “natural” food products are helping to fuel the rising demand for meat. Other consumer trends driving demand for meat and poultry products include the craze for snacking and the need for on-the-go convenience foods.  Read more

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