There are many ways in which retailers and their supplier partners can lure consumers by adding value to their meat offerings. Many retailers cut beef, pork and poultry into single-serving portions for convenience. Others add their own seasonings and marinades so consumers don’t have to. Cutting meat and vegetables in-house and sticking a stewer through them – voila, kebabs – is another popular option. Increasingly, grocers are also packaging cuts of meat with cut vegetables and other sides to provide harried consumers with an easy and quick unwrap-and-cook dinner solution. Read more

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