Telling our ag story; that is the message of Tyson Inc. President and CEO Donnie Smith. His mission is to inspire FFA members to tell their agriculture story and build consumer support. “We need to grow consumer support to grow more food in the country where the overwhelming majority of the population hasn’t experienced farm life and don’t understand how their food is made,” Smith said. “And yet, they want to have a say about food, so we have to teach them about food and how it’s really made.” Smith believes this is possible through social media and students speaking up about their experiences, he shared during his keynote address during the national FFA convention.  Read More

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