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December 22, 2015

Major companies commit to using SmartLabel on products

An innovative SmartLabel technology initiative announced Dec. 2 by leading food, beverage and consumer products companies will enable consumers to have easy and instantaneous access to detailed information about thousands of products, with more than 30 major companies already committed to taking part in the transparency initiative. This transformative new program, created by manufacturers and retailers, enables consumers to get additional details about products by scanning a bar code or doing an online search to reach a landing page with information on ingredients and other attributes of a wide range of food, beverage, pet care, household and personal care products.  Read More

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