After a several month review process, the National Chicken Council’s (NCC) broiler and broiler breeder welfare guidelines have been certified by the Professional Animal Auditor Certification Organization (PAACO), a leading authority on animal welfare auditing who provides high quality training and certification credentials for auditors and audits.
“Consumers want to be sure that all animals being raised for food are treated with respect and are properly cared for during their lives,” said Dr. Ashley Peterson, NCC senior vice president of scientific and regulatory affairs. “The people, families, and companies involved in raising broilers – chickens raised for meat – share the public’s concern. With this certification, consumers and customers can feel confident that when buying and eating chicken, the birds were well-cared for and treated humanely.” Read more