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The main driver for the market improvement has been a more balanced supply in key trading markets like Brazil Thailand, the US and the EU. The gradual improvement has come despite global trade volumes being disappointing due to ongoing trade issues. China is the best performing poultry industry, with exceptionally high poultry prices due to the shift from pork to poultry as a result of the worsening situation with African Swine Fever (ASF) and very low breeding stock levels, which has pushed PS and DOC prices up to historically high levels. Read more
Plant-based food is a focus of product development at the nation’s largest supermarket chain. The Kroger Co., Cincinnati, plans to launch a variety of vegan offerings from its Simple Truth brand this year, said Ann Beaty, director of Kroger Merchandising Consulting at 84.51°, the company’s data analytics division.
“Our Simple Truth brand is a massive brand for us,” Beaty said during a June 24 panel discussion at the Summer Fancy Food Show in New York. “We have been developing some plant-based items, and you’ll see a lot more coming this year.”
WATT Global Media has announced agenda and speaker details for the 2019 Chicken Marketing Summit. This annual executive conference is scheduled for July 21-23, 2019 at the Belmond Charleston Place in Charleston, South Carolina.
“This year’s event offers a unique combination of education and panel discussions on consumers purchasing trends and the challenges the industry faces in regard to choice and competition,” said Terrence O’Keefe, content director, WATT Global Media. “The content will cover a wide range of topics including marketing to Generation Z moms, competing for consumers’ protein needs, transparency in the age of activism and much more.” Read more
Foster Farms launched a line of free-range chicken Thursday, produced from birds that have access to the outdoors. The Livingston-based company, the top-selling poultry brand in the West, is offering free-range versions of several fresh chicken items. The launch does not involve its turkey, which is produced in Turlock, nor any of the breaded, marinated or otherwise prepared chicken. Shoppers will pay slightly more for the free-range chicken than conventional, said Helen Kurtz, chief marketing officer and senior vice president, in a phone interview Wednesday.
“What we see is that consumers are more and more concerned about animal welfare,” she said. “They really want to know that the chicken they are buying had a happy life.” Read more
U.S. Secretary of Agriculture Sonny Perdue today announced the implementation status of the 2018 Farm Bill. President Trump signed this Farm Bill into law on December 20th, 2018 and the U.S. Department of Agriculture (USDA) promptly began implementation of key programs. USDA held several listening sessions with stakeholders and the public, specific to each agency’s respective mission areas.
“At USDA we are implementing the 2018 Farm Bill as quickly as possible. We know the programs that are renewed and updated in this farm bill are critical to farmers, ranchers, and producers as they plan for the future,” said Secretary Sonny Perdue. “Our mission areas have all held several public listening sessions, both formally and informally, to receive stakeholder input. Our goal is to have programs that function best for the people that we serve. We have made progress in new Farm Bill provisions, and look to implement programs that are customer service focused and economically efficient. We still have a lot of work ahead of us, but we are diligently working on behalf of all of USDA’s customers.” Read more
new preliminary study in Canada examines how technology used in hospitals can boost protocol compliance rates on poultry farms. No matter the type of farm, or generally where it’s located around the world, compliance with biosecurity protocols needs improvement. Yes, it is boosted upward at the time of an outbreak, but inevitably it drops down again. Compliance is complex, noted Dr Manon Racicot, a veterinary epidemiologist at the Canadian Food Inspection Agency and an adjunct professor in the Faculty of Veterinary Medicine at the University of Montréal in Quebec, Canada. Dr Racicot has conducted several biosecurity studies with Dr Jean-Pierre Vaillancourt, professor in the university’s ‘Research Group on the Epidemiology of Zoonoses and Public Health.’ Read more
Plans to develop novel plant-based vaccines to prevent Newcastle Disease are underway as part of a joint UK academic/research institute project. The four-year project, jointly led by the University of Nottingham’s School of Veterinary Medicine and Science and Rothamsted Research, will look to develop improved vaccines for ND using transient expression in plants. Read more
The United States Department of Agriculture’s (USDA) Animal and Plant Health Inspection Service did not confirm any new premises as positive for virulent Newcastle disease (vND) during the week of June 7-13. Upon further inspection of the USDA website, it appears the last new positive premise was identified on June 4, 2019, in Riverside County, California, in backyard exhibition chickens. As of approximately 7 p.m. central time on June 18, Annette Jones, director and state veterinarian with the California Department of Food and Agriculture (CDFA) confirmed in an email that there still had been no new cases. Read more